What is disruptive thinking, and how can we visualize it? How to “Create the New” and understand the role of AI as a paradigm into the future.
These are just a few topics Show Director Andree Verleger, (CEO ABC event production GmbH & Co. KG) encompassed when designing Daimlers IAA Press Conference production for the World’s largest automotive fair in Frankfurt, Germany.
Client: Mercedes Benz
Lead Agency: OSK
Show Director/ Concept: Andree Verleger of ABC event production GmbH & Co. KG
Choreography/ Stage Direction/ Concept: Alex Burgos